Marketing coaching solutions to get your new business off the ground right


Welcome to the world of self-employment

So you’ve decided to become your own boss. Congratulations on taking the leap. Having worked with self-starters like you, we’ve learned there are three struggles that new entrepreneurs wrestle with during the early days of being self-employed.

  1. They’re passionate about what they offer, but they’re scared to death of failure.
  2. They truly believe the service they provide is needed in the world, but they have little focus on exactly who needs it and how to find them.
  3. They’re full of ideas on how to run their business, yet they admit they have no clue where to start.

How would it feel to turn to someone who has been in your shoes and knows how to help you launch your new business?

We can help.

Meet Kristen Myers—Entrepreneur & Marketing Coach

I help new entrepreneurs develop an actionable and sound marketing strategy that works. It may not be easy work the first time you do it, but it could be the difference between feeling in control of your future versus wondering where your next paycheck is going to come from.

When you work with me, you’ll spend less time learning things I already know how to do, and more time networking, earning new clients and living the life you want.

The marketing coaching program includes six, one-hour strategy calls. When our work is complete, you’ll be armed with a written business plan, a 12-month marketing strategy, a 12-month editorial calendar and a lead-generating business development plan that works. It’s everything you need for a successful launch!

Plus, you’ll soon find I care about your success just as much as I do my own. And, I think that’s very important. Let’s get started.

The Traverser Marketing Coaching Solution


Written Business Plan

I’ll help you make critical decisions about your ideal target market, core messaging, pricing and overall marketing and operational structure. When we’re done, you’ll have a fully developed business plan that you can use to request a small business loan…if that’s what you want to do.


12-Month Marketing Strategy

I’ll work with you to identify how you’re going to build awareness for your business including what marketing channels are best, how often you need to promote your business and, most of all, how to balance marketing with serving your clients so you keep a steady flow of new business.

12-Month Editorial Calendar

You, or someone you trust, will need to regularly produce new, creative and lead-generating content for your website, newsletter and social media profiles. We’ll simplify this task by identifying topics that support your core message and strengthen your brand.

Lead-Generating Business Development Plan

A well-executed marketing strategy is critical, but it rarely produces enough leads by itself to grow a business. You will need to network and do some direct outreach to your target market. I’ll help you determine the best strategies for success.

Let's discuss your business goals

Marketing Coaching that Leads to Results

How I work with you

Starting with a free, 45-minute discovery call, we’ll discuss your business plans.

If you choose to work with me, we’ll schedule the first of six, one-hour strategy calls.

How long does the program take? Generally speaking, clients choose to allow at least two weeks between calls to have ample time for research and reflection.

At the end of the program, you’ll have the blueprint to launch your business.

Why trust me?

I stood in your shoes. And, I was scared to death! As a single mom with two kids, failure was literally not an option.

In my first year, I worked harder than ever before. I endured many sleepless nights. I sacrificed time with friends and family.

And you know what? I loved every single minute of it.

I’ll work hard to help you love it, too.

After we complete our work together, you’ll have four customized, strategic documents that will make your first year as a self-employed entrepreneur easier—and more successful.